Building inclusion within the election process can benefit from having data-driven and targeted insights into the patterns around participation within electoral events. This can be particularly useful for gender or minority inclusion. This programmatic option offers insights into how machine learning capabilities may be used to analyse electoral data.
Electoral Management Bodies (EMBs) have custody of an abundance of data such as systematic information related to the electorate, voting habits, constituency composition, detailed election results and candidate profiles. The information they hold will vary depending upon the specific country context, the data recorded, the broader public data sources and how the elections are conducted.
Artificial intelligence tools – specifically machine learning algorithms – offer a range of new capabilities to data analysis and can automate tasks, predict future trends, identify patterns, adapt to new data and scale to large datasets.
Election data plays a crucial role in supporting decision-making processes aimed at building gender inclusion within the election process. By analysing demographic data related to voter registration, turnout and representation, EMBs and policymakers can identify disparities and barriers faced by women when participating in the electoral process. This data can inform targeted interventions and policies to address these challenges, such as initiatives to increase women’s voter registration rates, enhance accessibility to polling stations and promote women’s representation in elected offices.
Moreover, election data can provide insights into gender dynamics within political parties, candidate nominations and campaign financing. By examining data on candidate gender, campaign spending and electoral outcomes, stakeholders can assess the representation and influence of women within the political arena. This information can inform strategies to promote gender parity in candidate nominations, increase financial support for women candidates and address systemic biases that may hinder women’s electoral success. Furthermore, election data can support monitoring and evaluation efforts to assess the effectiveness of gender inclusion initiatives and track progress towards gender equality goals.
Overall, leveraging election data in decision-making processes is essential for advancing gender inclusion within the election process. By using data-driven insights to inform policies, programmes and interventions, stakeholders can work towards building a more inclusive and equitable electoral system that ensures equal participation and representation for women.
Creating systems with machine learning capabilities to assess data held by an EMB involves several key steps.
What is machine learning?
Machine learning is a subset of artificial intelligence (AI) that enables systems to learn and extract valuable insights from data, make informed decisions and improve performance through continuous learning and adaptation, without being explicitly programmed. It involves developing algorithms that can identify patterns within data, make predictions and adapt their behavior based on feedback. Machine learning algorithms can achieve tasks such as pattern recognition, prediction, classification, clustering, optimization and decision-making.
Machine learning algorithms can be broadly categorized into three main types: supervised learning, unsupervised learning and reinforcement learning:
Each type of machine learning algorithm has its own strengths and applications, catering to various tasks and scenarios.
There is a range of benefits to using machine learning to analyse electoral data; however, as is the case with many AI activities, certain factors need to be guarded against in their design and practice:
The EMB is well placed to conduct these activities, given its access to large amounts of data. Furthermore, it is well positioned to take action based upon the findings.
Another approach would be for civil society organizations to develop such systems and reports, although their access to data will be constrained. Work can be conducted with the EMB and other stakeholders to make data ‘open’; however, privacy and legal constraints will still likely limit the abundance of data that can be analysed.
The availability of data will be highly context specific, driven by a number of co-factors, such as the number of elections that have been overseen and the election administration process. Specifically, processes that are more digitized are likely to create more elections.
These activities do not have to solely address gender issues but can be applied successfully to other marginalized communities and demographics, including youth. Furthermore, this falls within the expectations for gender work since intersectionality in discrimination is addressed.
Gender sensitivity is at the heart of this activity. However, from an analytical point of view, it is vital to include women in the activity so that they may be able to more correctly understand the findings or challenge them.
Communication will likely be a part of the activity, led by the insights, seeking to ameliorate some of the findings.
Coordination with other data holders is important as the implementer seeks to access the greatest set of data sources possible, in as generous a data set that can be received.
Where possible, data streams should be automated and the cleanliness of the data systematized, in order to reduce the need for on-going data wrangling.
Using flexible dashboard tools, such as Power BI or Tableau, can limit the need for external expertise.
Training some IT staff in fundamentals related to machine learning can help reduce the need for outside and costly experts.
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